PHYSIQ SUSTAINABILITY STATEMENT
In 2013, we launched Physiq Apparel with a simple goal to develop high-quality lifestyle clothing that is most considerate of humanity and the environment at a reasonable price. With the fashion industry producing 10% of all the world’s carbon emissions, we decided to take a stand against fast fashion and embark on a mission to create timeless pieces with a long life span and minimal impact on the planet.
FABRIC QUALITY WITHOUT COMPROMISE
With protecting the environment and sustainability being one of our highest values, we constantly look for improvements in our products. We aim to use recycled material whenever possible and produce apparel using the best quality fibre that will last without compromising on fabric quality. We strive to reduce waste and cut consumption of new raw materials to reduce the impact on the environment.
RESPONSIBLE PRODUCTION PROCESS
We ensure the production process aligns with our values with our factories and suppliers following humane practices and meeting high standards. We don’t rush the product development and make sure every piece is designed and developed in a way that fits, details, and overall quality are crafted to perfection. Our mission is to create long-lasting staple pieces that you can wear over and over again without deteriorating quality.
CARBON NEUTRAL FULFILMENT FACILITY
As one of the major steps toward running a business that is environmentally conscious and thanks to our customers showing us constant support, we are able to move into a BIGGER and BETTER space, the Airbox Zero, which is the UK’s first carbon-neutral fulfilment facility.
We have found that the supply chain tends to be overlooked in considering sustainable practice and we wanted to drive the change. With over 200 solar panels on the roof, our carbon-neutral fulfilment facility produces 212.10 kWp of energy-saving 67000kw and 93.37 tonnes of Co2 a year. We want to join the revolutionary businesses pursuing eco-friendly fulfilment and strive for the vision where this becomes the new norm.
TAKING A STAND AGAINST FAST FASHION
The clothing industry produces a staggering 100 billion items each year with large amounts of materials wasted and piling up in landfills. Further, the production of fast fashion clothes uses toxic chemicals, dangerous dyes, and synthetic fabrics that seep into water supplies. This is why we decided to oppose the fast fashion industry. Our extraordinary attention to detail during the production process ensures that our apparel has an unbelievable shelf life, providing an opportunity for the responsible consumer to reduce their footprint and choose items with minimal environmental impact.
TIMELESS PIECES MADE TO LAST
For us, the high-quality feel and fit are reflected in long-lasting pieces that don’t diminish in quality over time. We don’t follow temporary fashion trends that change every season and force you to constantly replace your clothes. On the contrary, we take care to create timeless pieces with designs that won’t get old, are versatile, and can be worn over and over again.
TOGETHER, WE CAN MAKE A DIFFERENCE
We are constantly working to integrate sustainability into our everyday life, helping our staff to reduce their carbon footprint daily through simple measures such as encouraging them to car share or cycle to work. We have a business-wide rule of reading documents on-screen instead of printing physical copies, unless absolutely necessary.
While we are not perfect, we are committed to constant improvement and doing our best every day with a vision to make the fashion industry more sustainable.
Thanks for being part of #TEAMPHYSIQ and for making a positive change for the planet! #LIFEONEREPATATIME